Quiz Show Lottery Products

The Beat The Chasers Scratchcard has been announced by Allwyn in the UK as a lottery product inspired by the namesake ITV Studios quiz show to help catch the attention of fans.

The scratchcard lottery product is inspired by the quick pace and intensity that the program is known for and features three themed games including Cash Builder, The Offer and Beat The Chasers. The National Lottery product will offer the chance to win one of five top prizes of £1.5-million with the average odds of winning at one in 3.52. The £5 scratchcard is available in retailers now.

Marketing Director at Allwyn Steven Parkinson spoke on the Beat The Chasers Scratchcard saying, "The Beat The Chasers programme has built a huge and loyal following across the UK, making it a natural addition to our Scratchcard and IWG line-up. With Beat The Chasers, we’ve created games that capture the competitive edge and quick-fire excitement of the show in a format that’s instantly accessible to players in-store and online."